INVITATION TO PARTICIPATE

The International Health Records Congress is an international forum held every four years, to demonstrate the latest advances in medical records technology and practice. The Congress has become widely recognised within the industry as a major meeting of its kind, bringing together health information professionals, academics, industry and health executives from throughout Australia, New Zealand, Asia, America and Europe.

IFHRO 2000 will be held 2^nd to 6^th October 2000 at the Melbourne Convention Centre, Victoria, Australia. This major international event will begin the day after the Sydney Olympics finish. As the first IFHRO Congress of the new millennium, it will be a vital event in exploring the historical experience of health information management, evaluating current practices, developing future strategies and driving trends for the new century.

The Congress will feature a dynamic five-day scientific program, encompassing the theme "Into The Next Millennium: A New World Record". Eminent national and international speakers will address key concepts and issues relevant to health information today. State-of-the-art technology and innovative practice methods will also be explored.

The scientific program will explore topics such as the following:

• Health information management in the 21^st century
• Knowledge management
• Information Technology
• Medico-Legal and privacy issues
• Health Information and the Consumer
• Data management issues in health care

IFHRO 2000 will provide health information professionals with important opportunities for networking and ideas exchange in one of Australia's most sophisticated cities. A trade exhibition displaying the latest in technology, equipment and books will be mounted for the Congress duration.

WHO WILL ATTEND AND BENEFIT?

• Australian and international health information professionals
• Australian and international health service executives
• Australian and international government representatives
• Australian and international academics and researchers
• Australian and international Clinical directors
• Member nations of IFHRO
• Health Information Management Association of Australia (HIMAA) members

The Congress has been, and will continue to be comprehensively promoted in Australia, New Zealand, North America, Asia and Europe.

THE HOST BODY – HIMAA

The Health Information Management Association of Australia is the peak national professional association representing health information managers.

The Health Information Management Association of Australia, (HIMAA Ltd.) began in 1949 as the New South Wales Association of Medical Records Librarians and the Victorian Association of Medical Records Librarians.

Since that time, the profession has flourished, driven by increasing focus on technology and a growing impact of the profession upon resource allocation decisions in the health sector.

Today, through its professional membership, and its Branch structures, HIMAA stands at the forefront of the health information industry in Australia.

By combining the training skills derived from the discipline of medicine with the knowledge and techniques of health records management, health information professionals make a unique contribution to maintenance of the highest standards of medical care.

More information on the objectives and strategic focus of the organisation can be found at www.himaa.org.au

To achieve these objectives, the Congress is held every four years with emphasis placed on topical industry themes. This year, the 21^st National HIMAA Conference is being held in conjunction with the 13^th International Health Records Congress.

The Association publishes its own referred journal, the Health Information Management Journal of Australia, and has its own website www.himaa.org.au. The journal and website will be integral components of the Congress marketing strategy.

THE ORGANISING COMMITTEE

BENEFITS OF SPONSORSHIP

The Congress will provide an excellent opportunity for your organisation to showcase its products and services to influential decision-makers in existing and new markets.

The Congress will provide the opportunity for your organisation to demonstrate its prominent support and commitment to health records management in Australia and internationally.

Sponsorship is the most cost-effective way to reach this group who will be targeted via a comprehensive promotional campaign.

Sponsorship will allow your organisation to enhance its image predominantly throughout Australia and the Asia-Pacific region as well as overseas within the health care services industry.

The Congress will open doors for your organisation by broadening business networks.

Sponsorship provides a unique opportunity for your organisation to focus its public relations and marketing initiatives on a receptive, relevant and influential audience in advance, during and after the Congress.

If appropriate, the Congress would be an excellent forum for launching a new product or service.

The Congress provides the sponsor with a captive, focused audience - away from the every day distractions of a busy organisation.

SUMMARY OF SPONSORSHIP OPPORTUNITIES

PLATINUM SPONSOR P.O.A.

Please contact HIMAA to secure Platinum Sponsorship status.

To acknowledge your organisation's sponsorship, the following entitlements are offered. Appendix A outlines these entitlements in detail. Please feel free to offer additional suggestions to assist HIMAA in tailoring this package to your needs.

Platinum sponsorship includes:

• Naming rights to the IFHRO Congress
• Five complimentary full registrations
• Two complimentary exhibition booths

AS WELL AS:

• Acknowledgement in the Congress Proceedings CD
• Slides of your corporate logo projected in the Congress session rooms during breaks
• Two complimentary satchel inserts
• Detailed delegate list on floppy disk
• Congress liaison officer to facilitate introductions throughout the Congress
• Acknowledgement at the Congress online registration webpage
• Congress endorsement
• Banner ad on HIMAA Home Page for three months
• E-mail banner ads for 6 months on all HIMAA National Office communications
• Linkage to your WWW site on our "Partners" page
• 2 years Corporate Membership HIMAA

 PALLADIUM SPONSORSHIP

An investment of $9400 (including GST) is required to secure Palladium Sponsor status.

To acknowledge your organisation's support, the following entitlements are offered. Please feel free to offer additional suggestions that can assist HIMAA in tailoring this package to your needs. Appendix A outlines these entitlements in detail.

a) Your company logo and name printed on the front outside cover of the Congress satchel

OR

b) Your company logo and name on Congress Proceedings CD-ROM

Two complimentary full registrations

One complimentary exhibition booth

AS WELL AS:

Acknowledgement in the Congress Proceedings CD

• Slides of your corporate logo projected in the Congress session rooms during breaks
• One complimentary satchel insert
• Detailed delegate list on floppy disk
• Congress liaison officer to facilitate introductions throughout the Congress
• Acknowledgement at the Congress online registration webpage
• Congress endorsement
• Banner ad on HIMAA Home Page for one month
• E-mail banner ads for 2 months on all HIMAA National Office communications
• Linkage to your WWW site on our "Partners" page
• 1 year Corporate Membership HIMAA

GOLD SPONSORSHIP

An investment of $6400 (including GST) is required to secure Gold Sponsor status.

To acknowledge your organisation's support, the following entitlements are offered. Appendix A outlines these entitlements in detail. Please feel free to offer additional suggestions that can assist HIMAA in tailoring this package to your needs

a) Product demonstration / launch at the commencement of a program session.

OR

b) Less Developed Country Delegate Sponsorship (See Appendix B for more Information)

OR

c) Naming rights to a Congress Speaker, Workshop or Session

AS WELL AS:

• One complimentary full registration
• One complimentary exhibition booth
• Acknowledgement in the Congress Proceedings CD
• Slides of your corporate logo projected in the Congress session rooms during breaks
• One complimentary satchel insert
• Detailed delegate list on floppy disk
• Congress liaison officer to facilitate introductions throughout the Congress
• Acknowledgement at the Congress online registration webpage
• Congress endorsement
• Banner ad on HIMAA secondary www page for three months
• E-mail banner ads for 1 month on all HIMAA National Office communications
• Linkage to your WWW site on our "Partners" page
• 1 year Corporate Membership HIMAA

SILVER SPONSORSHIP 

An investment of $5400 (including GST) is required to secure Silver Sponsor status.

To acknowledge your organisation's support, the following entitlements are offered. Appendix A outlines these entitlements in detail. Please feel free to offer additional suggestions that can assist HIMAA in tailoring this package to your needs.

Naming rights to a Congress coffee break with speaking opportunity.

OR

Naming rights to a Congress Lunch break with speaking opportunity.

AND

• One complimentary full registration
• One complimentary exhibition booth

AS WELL AS:

• Acknowledgement in the Congress Proceedings CD
• Slides of your corporate logo projected in the Congress session rooms during breaks
• One complimentary satchel insert
• Detailed delegate list on floppy disk
• Acknowledgement at the Congress online registration webpage
• Congress endorsement
• Banner ad on HIMAA secondary www page for one month
• E-mail banner ads for 1 month on all HIMAA National Office communications
• Linkage to your WWW site on our "Partners" page
• 1 year Corporate Membership HIMAA
•  

BRONZE SPONSORSHIP

An investment in a discrete element as outlined below (including GST) is required to secure Bronze Sponsor status.

To acknowledge your organisation's support, the following entitlements are offered. Appendix A outlines these entitlements in detail. Please feel free to offer additional suggestions that can assist HIMAA in tailoring this package to your needs.

Bronze Sponsorship includes:

• Acknowledgement in the Congress Proceedings CD
• Acknowledgement at the Congress online registration webpage
• Congress endorsement
• Linkage to your WWW site on our "Partners" page

COST OF DISCRETE ELEMENTS

Exhibition booth: $2900

Less Developed Country Delegate Sponsorship See Appendix B

Session/Workshop Sponsorship P.O.A.

Congress Satchel inserts $1400

Detailed delegate list on floppy disk $400

Dedicated Congress liaison officer to facilitate introductions $500

Banner ad on HIMAA WWW Home Page (per month) $2000

Banner ad on HIMAA WWW Secondary Page (per month) $750

E-mail banner ads on all HIMAA National Office
communications (per month) $1000

Annual Corporate Membership HIMAA $350

PAYMENT SCHEDULE AND GST

This payment schedule can be adapted to suit your requirements.

As at 30 June 2000 an Australian Government Goods and Services Tax of 10% will apply to all financial transactions involving the purchase of goods and services - including sponsorship. The Congress is considered a service which is being "delivered" after 30 June 2000 therefore all sponsorship payments include 10% GST. Sponsors within Australia should be able to redeem the tax using input tax credits.

CONGRESS ORGANISATION

The Health Information Management Association of Australia has been appointed to manage the Congress. It will manage all aspects of the Congress under the guidance of an experienced organising committee comprising members of the Association and staff employed by HIMAA.

The Sydney based HIMAA has a long record of professional convention organisation. HIMAA will ensure your company's sponsorship investment is mutually rewarding for both your organisation and the event.

EXHIBITION DETAILS

The exhibition area will be located in the Melbourne Convention Centre.

All lunches and morning and afternoon teas will be served in the trade exhibition area to facilitate delegate/sponsor interaction.

Extensive information regarding exhibition space (floor plans, exhibition hire company, technical information, etc) will be sent shortly to all who indicate an interest in exhibiting. This information is currently being completed (as at March 2000).

We cannot stress enough that the Congress will go out of its way to make your organisation's sponsorship work. You are encouraged to express your own promotional ideas to maximise the benefits from this sponsorship opportunity. Please contact the secretariat to discuss your participation.

Ms. Kerran Storey

Corporate Relations Officer

As a Sponsor you will receive the following comprehensive package of promotional opportunities. Many aspects of the sponsorship package are not available to other sponsors, thus ensuring the exclusive marketing opportunity of Congress sponsorship.

Sponsor opportunities are listed alphabetically below.

Banner ad on HIMAA Home Page

A dynamic, java enabled banner link from the HIMAA Home Page provides targeted national and international exposure. HIMAA has recently re-launched its WWW page, www.himaa.org.au. Over the next 12 months, HIMAA will be moving towards an even greater reliance on use of the Internet for dissemination of information, including a password protected site, discussion groups, and resource centre. Usage statistics are available on request.

Banner ad on Secondary HIMAA WWW Page

A dynamic, java enabled banner link from a secondary HIMAA WWW page of your choice provides targeted national and international exposure. HIMAA has recently re-launched its WWW page, www.himaa.org.au. Over the next 12 months, HIMAA will be moving towards an even greater reliance on use of the Internet for dissemination of information, including a password protected site, discussion groups, and resource centre. Usage statistics are available on request.

Complimentary Congress Registration

Your organisation will receive one complimentary full registration, including session admission; tickets to daily lunches and morning and afternoon teas; and a satchel containing the Congress handbook and other valuable Congress material.

Complimentary Exhibition Booth

All Exhibitor categories have free basic booth space allocated. Exhibition booths will be allocated in order of application. Additional furniture and AV requirements beyond the basic space will be the responsibility of the Exhibitor.

Corporate Membership HIMAA

Corporate membership of HIMAA is an investment in your relationship with HIMAA. Over the next 12 months, HIMAA will be moving towards an even greater reliance on use of the Internet for dissemination of information, including a password protected site, discussion groups, and resource centre. Corporate Members will have full access to these national initiatives, as well as state Branch activities.

Corporate Slide

A slide of your corporate logo will be projected in session rooms prior to and immediately after conclusion of sessions to further acknowledge your sponsorship.

Congress liaison officer

A Congress liaison officer will be available to facilitate introductions throughout the Congress. This individual will have a full delegate list, and will assist with introductions to specific individuals you may wish to meet.

Delegate List

A delegate list, including full addresses, will be provided on floppy disk after the Congress.

Endorsement

Your organisation will be entitled to use the following endorsement phrase until December 30 2000:

(Category e.g. Gold) Sponsor

IFHRO 2000 Congress

Endorsement provides an unequalled opportunity to promote your organisation's support and involvement with this highly respected event.

E-mail banner ads on all HIMAA National Office communications

The HIMAA office generates approximately 3000- 4000 emails per month in regular office communications. An email banner advertisement will be included at the base of each email, together with a hyperlink to a site of your choice.

Less Developed Country Delegate Sponsorship

Less Developed Country (LDC) Delegate sponsorship is a tangible opportunity for your organisation to demonstrate your commitment to commercial and philanthropic contribution to the international health information industry.

1. Creation of Australian and international health information industry goodwill through demonstrated commitment to LDC health care system development.

2. Dedicated time (e.g. whole day) with sponsoring organisation to discuss LDC health market opportunities with sponsored delegate.

3. Photo opportunities with sponsored delegates and inclusion in Congress Press Releases.

4. Opportunity to incorporate delegate sponsorship in Sponsoring Organisation media.

5. Participation in selection process for LDC Delegate Sponsorship.

6. Hyperlink and advertising on specific LDC Delegate Sponsor site.

Linkage to your WWW site on our "Partners" page

The HIMAA Partners WWW Page acknowledges the role HIMAA corporate supporters play in the development of the health information industry. It includes an opportunity to display your logo, as well as a link to your site.

Naming rights to a Congress Coffee Break

All tea breaks and lunches will be served in the Exhibition area. In addition to naming rights of a Congress tea break you will be entitled to the following:

• Brief speaking opportunity during the coffee break.

• Acknowledgement wherever the tea break is mentioned in Congress literature.

• The opportunity to provide corporate signage for display in the tea break venue

Acknowledgement in various media is subject to confirmation prior to publishing deadlines.

Naming Rights to a Congress Lunch

All tea breaks and lunches will be served in the Exhibition area. In addition to naming rights of a Congress buffet style lunch you will be entitled to the following:

• Brief speaking opportunity during the lunch

• Acknowledgement wherever the lunch is mentioned in Congress literature

• The opportunity to provide corporate signage for display in the lunch venue

Acknowledgement in various media is subject to confirmation prior to publishing deadlines.

Naming rights to the Congress satchels

Your organisation's logo will be printed in mono colour on the Congress satchels distributed to all delegates at registration.

Naming rights to IFHRO Congress

In addition to naming rights the IFHRO Congress in the form:

The IFHRO 2000 Congress

You will be entitled to the following:

Speaking opportunity during the opening session

Acknowledgement wherever the Congress is mentioned in Congress literature

Acknowledgement wherever the Congress is mentioned in media releases

Prominent display of your corporate logo throughout the Congress

Acknowledgement in various media is subject to confirmation prior to publishing deadlines.

Naming Rights to a Workshop or Session

Liasing with the scientific program committee, your organisation will receive naming rights to either a Congress workshop or a scientific session. In addition to naming rights, your organisation will be entitled to the following:

Acknowledgement wherever the workshop/ session is mentioned in Congress literature.

Verbal acknowledgement of your sponsorship by the session chairperson.

Slide of your organisation's corporate logo projected in the session room at the commencement and conclusion of the session.

Acknowledgement in various media is subject to confirmation prior to publishing deadlines.

Proceedings CD-ROM

Congress Proceedings will be published on CD-ROM. The sponsor’s corporate logo will be included on the cover of the CD, and there is opportunity for an electronic multimedia advertisement in the Proceedings CD content (sole responsibility of sponsor). The Proceedings will be used as a valuable reference document both during and long after the event.

Online Registration Webpage

The registration form will be available online in early March. Your corporate logo will feature during the online registration process, and will be readily seen by Australian and international delegates. Widespread promotion of the website and online registration is currently being carried out, ensuring maximum exposure.

Acknowledgement in various media is subject to confirmation prior to publishing deadlines.

Satchel Insert

Your organisation will be entitled to insert promotional material in the delegate satchels. Inserting corporate literature is one of the few sure ways of guaranteeing information on your product reaches every delegate.

APPENDIX B LESS DEVELOPED COUNTRY DELEGATE SPONSORSHIP INFORMATION

GOLD SPONSORSHIP PACKAGE

Less Developed Country (LDC) Delegate sponsorship is a tangible opportunity for your organisation to demonstrate your commitment to commercial and philanthropic contribution to the international health information industry.

• Creation of Australian and international health information industry goodwill through demonstrated commitment to LDC health care system development.

• Dedicated time (e.g. whole day) with sponsoring organisation to discuss LDC health market opportunities with sponsored delegate.

• Photo opportunities with sponsored delegates and inclusion in Congress Press Releases.

• Opportunity to incorporate delegate sponsorship in Sponsoring Organisation media.

• Participation in selection process for LDC Delegate Sponsorship.

• Hyperlink and advertising on specific LDC Delegate Sponsor site.

1. DELEGATE SELECTION CRITERIA

1. Selection criteria are based around delegates ability to pay, delegate currency convertibility, degree of country development. Full IFHRO selection criteria are available on request.

2. LESS DEVELOPED COUNTRY (LDC) DELEGATE EXPRESSIONS OF INTEREST

1. Each IFHRO member country is disseminating Expression of Interest for sponsorship to potential applicants, with instructions to lodge applications via www page, fax, email or post to HIMAA.

2. Expressions of Interest from potential delegates close May 30 2000.

3. SPONSOR EXPRESSIONS OF INTEREST

1. Letters have been sent to Australian government, private foundations, aid agencies and private companies.

4. MATCHING PANEL FOR LDC DELEGATE AND SPONSORS

1. Expressions of Interest in Less Developed Country Delegate Sponsorship until May 30 2000

2. All LDC Delegate Sponsors will be invited onto LDC Matching Panel

3. Aim for maximum transparency, with maximal control by sponsors, and focus on tangible outcomes for each sponsor.

4. Delegate sponsors will be given the opportunity to pay for a designated delegate

5. Sponsored and non-sponsored delegates will be informed by the end of July 2000 of success or failure of Expression of Interest

5. COSTING

TOTAL: Actual cost would vary from $3000 to approximately $4000 including GST, depending on country of origin. Assume delegates will be away from their country for a total of 7 days

6. VISA AND MEDICAL INSURANCE ASSISTANCE

No visa assistance and surety will be provided by HIMAA-this will be the responsibility of the individual delegate.

No medical insurance assistance will be provided by HIMAA-this will be the responsibility of the individual delegates. Should a LDC Delegate fail to obtain an Australian visa, or cancel their attendance, funds will be returned in full to the LDC Sponsor Organisation.